Published on 12 Feb 2018
Sending loved ones gifts isn’t just about flowers anymore, and neither
is 1-800-Flowers.com. The company has pivoted to include a wide
portfolio of brands including everything from popcorn to fresh fruit to
artisanal chocolates. Ahead of a busy Valentine’s Day, CEO Chris McCann
tells TheStreet all about how his firm is growing its foothold in
send-to gifting and using technology to their advantage to fold in an
expanding audience.
http://www.4-traders.com/1-800-FLOWERS-COM-INC-9319/
http://www.4-traders.com/1-800-FLOWERS-COM-INC-9319/
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